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Why Your Cannabusiness Needs Swag

Every cannabis business needs swag. Swag refers to those small items and goodies branded with company names and logos that practically every reputable brand has. Things like branded pens, bags, and accessories aren’t just throw away items. In fact, offering swag has all kinds of practical uses, especially when it comes to brand recognition, reputation, […]

Why Your Cannabusiness Needs Swag

Every cannabis business needs swag. Swag refers to those small items and goodies branded with company names and logos that practically every reputable brand has. Things like branded pens, bags, and accessories aren’t just throw away items. In fact, offering swag has all kinds of practical uses, especially when it comes to brand recognition, reputation, and loyalty.

Swag isn’t just useful for big brands. Even small businesses need to work on their swag game. It’s a small and affordable promotional tool that can boost your success in various ways. What’s more, with all of the accessories cannabis users hold on to, your cannabis business is missing out if you don’t have some branded promotional items. Here’s why your cannabusiness needs swag.

Customers Will Remember You

The legal cannabis industry is just starting to take off and there are now many competing cannabis businesses aiming to be number one for local or national consumers. While providing top-quality products and exemplary customer service will help you stand out in customer’s minds, having some swag doesn’t hurt either.

Promotional products are an important part of brand recognition. Even if a customer has a good experience with your business, they might not remember you if you’re just a fledgling startup. However, swag items like bags can help keep your brand in customer’s minds surprisingly well.

Consumers actually hold on to swag items for a long time. The vast majority hold on to promotional products from brands for up to two years. Not only will it help keep your brand in their mind, but it’s likely to make them shop with you more often and improve brand loyalty. Make sure you print your logo on everything you give to customers, from your products to your packaging. 

Consumers Need Cannabis Accessories

Promotional products come in handy for every kind of business. Even banks often have branded pens to promote their services. However, swag is especially helpful for cannabis businesses as accessories are intrinsically tied to cannabis smoking. Between lighters, grinders, rolling papers, and all of the packaging needed for weed, cannabis users naturally end up with tons of accessories that you can use for branding.

CannabisPromotions.com lets you put your brand on all kinds of cannabis accessories. Custom Lighters and Custom Grinders are perfect promotional products for any cannabis business. After all, these are small items that smokers hold on to for dear life and use over and over again. Better make sure they remember your brand every time they use them.

You can also get custom-branded Rolling Trays, Rolling Papers, Stash Bags, and even Chillums. All of these are products that smokers are likely to need, and the more you plant your logo on them, the stronger your brand will become. Consumers will become fond of their new handy accessories and, as an extension, they’ll become fond of your brand.

Other People Will Become Aware Of Your Brand

Swag can have wide-reaching implications. Not only does it boost brand recognition and brand loyalty for the consumers who end up with your products. It also helps boost brand exposure for many more people who they come into contact with. You can instantly expand your reach simply by offering some fun promotional products.

Think of it this way- smokers love to share their weed with friends. If one customer uses their lighter or grinder with your logo on it every time they smoke with other people, other people will suddenly become aware of your business and become interested. The same applies even to things like bags. If you have an eye-catching logo, someone spotting some packaging with your logo on it is enough to get them interested.

This is a simple promotional trick that never stops giving. Every time someone new sees your logo and company name, they’ll become aware of your brand. You’ll then gain more customers and they’ll expose your brand to even more people. If you’re not making use of swag in this way, then you’re missing out big time.

Other People Will Become Aware Of Your Brand

It Makes Your Brand Look Good

Another reason why your cannabusiness needs swag is simply that it makes your brand look better. Even if you feel that swag isn’t essential to impress customers, it’s a small aspect of reputable brands that modern consumers have become accustomed to.

If you only offer generic, unbranded products, then your business will look generic. Customers will think they’re getting something that they can get anywhere else and, as such, will think your business doesn’t have much to offer.

Offering custom-branded products is essential in this sense. It makes your brand look legitimate and brings some comfort to customers who enjoy the experience your brand gives them. Not to mention all of the perks you’ll get in terms of brand exposure. Don’t skip out on offering swag to customers.

It’s A Cost-Effective Way To Market Yourself

Businesses these days have to make all kinds of efforts to get recognized. Starting a cannabis business can be tough in the early stages, especially as certain marketing practices are forbidden and businesses have to find new ways to promote themselves to potential customers. These methods can often take a lot of investment both in terms of time and money.

However, offering swag is simple, effective, and cheap. It doesn’t cost much to get custom branded products for your cannabis business and it doesn’t take a lot of effort to offer them to customers. Just like that, you have an easy and cost-effective way to promote your business.

Even if you want to offer high-quality swag to your customers, it’s perfectly affordable. CannabisPromotions.com offers top-notch cannabis accessories and packaging, all available for custom branding. The more of these you buy, the more you save, so you can promote your business for cheap.

Conclusion

Every business needs swag, including your cannabusiness. Offering custom-branded promotional products helps make your brand look better. It also gives you an affordable way to improve brand recognition, loyalty, and exposure all in one. If you need custom-branded products that are perfect for cannabis consumers, check out CannabisPromotions.com for lighters, grinders, rolling papers, and more.