Direct print 4CP (four-color process) is a printing method that uses four standard colors (cyan, magenta, yellow, and black) to create full-color logos and designs directly on the metal surface. This method allows us to print as many colors as needed across the top of the tray, creating vibrant, professional branding. The direct print method creates a durable, long-lasting finish that won't fade or peel over time, ensuring your logo remains visible and attractive throughout the tray's lifetime.